Documentation
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Everything you need to know about using Underpriced AI
Getting Started
Underpriced AI helps resellers identify, price, and list items quickly using artificial intelligence. Here's how to get started:
- Create an account - Sign up with your email address
- Add your first item - Upload photos of something you want to sell
- Get AI analysis - Our AI identifies the item, researches prices, and suggests a listing
- List it - Publish directly to eBay or Bonanza; for Poshmark, Mercari, Facebook and others our desktop Chrome extension fills the form, and on a phone we copy each field for you to paste
Adding Items
How to Add a New Item
- Tap Scan in the app's menu (Scan, Items, Sell, More)
- Take a photo or upload an image. With two or more photos, the scan page asks "One item, or scan each photo separately?"
- Get the AI analysis with the price, the range and the recent sales behind it
- The scan is saved to Items on its own. Tap List on a marketplace and pick where it goes. eBay, Bonanza and Discogs (records) publish from the app; for the others the app or our extension fills in the form and you post it
Photo Tips
- Use good lighting - natural light works best
- Include multiple angles when possible
- Capture any labels, signatures, or maker's marks
- Show any flaws or damage for accurate condition assessment
- Photos are automatically compressed if too large
Item Hints
Adding hints helps the AI provide more accurate analysis:
- Brand - If you know the manufacturer or brand
- Artist/Designer - For art, pottery, or designer items
- Item Name - Specific model or product name
- Dimensions - Size measurements
- Condition - Your assessment of the item's condition
- Notes - Any other relevant information
AI Analysis
When you analyze an item, our AI examines your photos and provides:
Item Identification
Brand, model, artist/maker, production method, and estimated date
Pricing
Estimated value with low, mid, and high price points based on market data
Market Saturation
How many are for sale now, how many sold, how fast it sells, and pricing recommendations
Ready-to-Use Content
Optimized title, detailed description, and suggested keywords
Re-Analyzing Items
You can re-analyze an item at any time by clicking "Re-analyze" on the item page. This is useful if you've added new photos or updated the hints. Re-analysis uses 1 scan. To re-check the price against today's recent sales without a new scan, tap Get price on the scan in Scan history (under More); that is free.
Recent Sales
Underpriced AI shows recent sales of the same item from several platforms:
- Recent sales - Items like yours that sold lately, with what the buyer paid and a link to each sale
- For sale now - Items like yours listed right now, with their asking prices
Managing Images
Image Actions
Remove background, Rotate left and Rotate right are buttons on the photo. Make main photo, Move left, Move right, Replace, Download and Delete are in the photo's "More actions" menu. There is no crop tool, so crop on your device first.
- Remove Background
Background removal for cleaner product photos. Can be undone.
- Rotate Left / Right
Turn a photo 90 degrees to fix its orientation
- Replace Image
Upload a new photo to replace the current one (in More menu)
- Delete
Remove an image from the item (in More menu)
Reordering Images
On a computer, drag and drop thumbnails to reorder your images. On any device, open a photo's "More actions" menu and choose Make main photo, Move left or Move right. The first image is the main photo.
Zoom View
Click any image or tap the "Zoom" button to view it full-screen. On mobile, swipe left/right to navigate between images.
Financial Tracking
Track your costs and profits on every item you flip. Available on all plans.
Recording Purchase Information
When creating or editing an item, you can record:
- Purchase Price - What you paid for the item
- Source Location - Where you found it (thrift store, estate sale, etc.)
- Shipping Cost (Inbound) - If the item was shipped to you
Marking Items as Sold
When you sell an item, record the sale details:
- Sale Price - What the buyer paid
- Platform - Where you sold it (eBay, Bonanza, etc.)
- Shipping Cost (Outbound) - What you paid to ship it
Fee Calculation
When you record a sale, the fee is estimated for you, and you can change it:
- eBay: follows the Country on your account. US sellers: 13.6% final value fee in most categories. UK and German private sellers pay no eBay selling fee on domestic sales, so none is added; UK business sellers: 12.9% in most categories plus a 0.35% regulatory fee and 30p or 40p per order, before VAT. Other countries, and business sellers outside the UK, use the US rate as an estimate. Items you listed through us get the real fees from the eBay order.
- Poshmark, Mercari, OfferUp, Etsy, Depop, Whatnot: estimates at US rates (for example Poshmark 20%, Mercari 10%)
- Facebook Marketplace, local and other sales: no fee is added when you mark the item sold; enter one if you paid it
Viewing Profit & ROI
On each item page, you'll see a breakdown of costs, fees, and your net profit. ROI (Return on Investment) is calculated as: (Profit / Total Cost) × 100.
Inventory Tools
Pro PlusStay organized as your inventory grows with storage locations, tags, and bulk operations. Available on Pro Plus and higher plans (Business, Power, Scale).
Storage Locations
Create hierarchical storage locations to track where items are stored:
- Go to Settings → Inventory Tools → Storage Locations
- Click Add Location
- Enter a name (e.g., "Garage - Shelf 1")
- Optionally select a parent location for hierarchy
Custom Tags
Create tags to categorize items your way:
- Go to Settings → Inventory Tools → Tags
- Click Add Tag
- Enter a name (e.g., "Needs Photos", "High Value")
- Choose a color for visual organization
Assigning Tags & Locations
On any item page, use the Inventory card to assign tags and a storage location. You can also tap Select on Items to assign to multiple items at once.
Bulk Operations
On Items, tap Select, pick items, and use Actions to:
- Bulk Archive - Move sold or donated items to archive
- Bulk Delete - Remove items permanently
- Bulk Assign Tags - Add tags to multiple items
- Bulk Assign Location - Set storage location for multiple items
Creating Listings
Open the item from Items (or tap List on the scan result), pick a marketplace, and publish or copy your listing. Your listings then live on the Sell tab in three piles: Not live yet, Live and Sold.
Editing Content
- Title - Optimized for search (80 characters max for eBay)
- Price - Set your asking price
- Description - Plain text description, works across all platforms
- Keywords - Click to copy individual keywords or copy all
- Revert - Discard changes and restore last saved version
Platform-Specific Options
eBay (Full Integration)
Publish directly to eBay with complete control:
- Category search and selection
- Condition selector with category-specific options
- Required item specifics auto-detected (Type, Brand, etc.)
- Return policy options (14/30/60 days, buyer/seller pays)
- Shipping cost and package weight
- Free shipping or flat rate
- Handling time selection
- Business policies support if enabled
- View listing link after publish
- Reset and relist capability
- If eBay refuses a listing, the item shows Not live yet with what eBay wants in plain words and a one-tap fix where one exists
Other Platforms
eBay and Bonanza listings post directly (Discogs too, for records). For Poshmark, Mercari and Facebook, our desktop Chrome extension fills the form for you: pick the marketplace and click "Copy & Open". On your phone, tap "Copy it step by step": we share your photos, then copy each field in the order that marketplace's form asks, and you post it yourself in their app.
Platform Connections
Go to Settings to connect your selling accounts.
eeBayLIVE
- Publish from the app, no retyping
- Category search & selection
- Return & shipping policies
- Item specifics auto-detected
- Business policies support
- View & manage listings
- Accept, counter or decline buyer offers on Sell
BonanzaLIVE
Connect your Bonanza account to publish listings directly from Underpriced AI.
Connecting Your Bonanza Account
- Go to Settings → Marketplaces
- Click Connect Bonanza
- Log in to your Bonanza account when prompted
- Authorize Underpriced AI to access your booth
Publishing to Bonanza
- Publish from the item, no retyping
- Category mapping from eBay
- Shipping options configuration
- View listing link after publish
Note: We can't post to Poshmark, Mercari, Facebook Marketplace or District for you. On a computer our Chrome extension fills their form; on a phone we copy each field for you to paste. For District you can also download a CSV in District's bulk-import format and upload it there. You always post it yourself.
Two-Factor Authentication (2FA)
Add an extra layer of security to your account with Two-Factor Authentication. Available on all plans.
Enabling 2FA
- Go to Settings → Account & Security
- Click Enable Two-Factor Authentication
- Scan the QR code with your authenticator app (Google Authenticator, Authy, 1Password, etc.)
- Enter the 6-digit code from your authenticator app to verify
- 2FA is now enabled for your account
Logging In with 2FA
When 2FA is enabled, you'll need to enter a code after your password:
- Enter your email and password as usual
- Open your authenticator app
- Enter the 6-digit code shown for Underpriced AI
- You're logged in!
Disabling 2FA
To disable 2FA, go to Settings → Account & Security and click Disable 2FA. You'll need to enter your password and a valid authenticator code to confirm.
Tip: If you lose access to your authenticator app, contact support from the email on your account at support@underpricedai.com.
Scanning Items
The Scan feature is your primary tool for identifying and pricing items. Each scan identifies the item and prices it from real recent sales. Perfect for sourcing decisions at thrift stores, estate sales, or pricing your inventory.
Ways to Scan
- Photo - Take a photo with your phone camera for instant analysis
- Gallery Upload - Upload an existing image from your photo library
- Batch Scan - Upload up to 10 photos at once, each scanned as a separate item. Add a photo of each item, then tap "Each photo is a different item" when the scan page asks
- Barcodes - A book's ISBN or a CD or record's barcode in your photo is read automatically. If a book or record shows only a few sales, tap "Scan its barcode" on the result to scan the exact edition
- Browser Extension - Install the Chrome or Firefox extension to scan items directly from online auction listings or any webpage
What You Get With Every Scan
- Complete identification - Brand, model, artist, era, production method, condition
- Accurate pricing - Low, suggested, and high price range based on real sold data
- Recent sales - What items like yours sold for, mostly on eBay plus Poshmark, Mercari and category specialists where they fit, with links
- For sale now - Current listings on eBay with their asking prices
- Competition and how fast it sells - How many are for sale against how many sell, and the share that sells within about a month
- You keep (after fees) - What is left after the marketplace's selling fee
- eBay title & description - a listing written with the words buyers search, ready to use
- Reselling tips - Expert advice for your specific item
- Plain warnings - A note next to the price when the category or the matching sales run wide
Scan vs Saved Items
The scan result
- Quick sourcing decisions
- Full analysis included
- Saved to Items on its own
- Discard it if you pass
The saved item
- Add multiple photos
- Track purchase price & profit
- Publish directly to eBay or Bonanza
- Re-analyze with hints
CSV Export
Download all your scans or inventory items as a CSV file. Available from the Scan history page (under More) and the Items tab. Includes item names, brands, prices, descriptions, tags, and image URLs. Use it to import into cross-posting tools like Vendoo or Crosslist, or track inventory in a spreadsheet.
Estate & Yard Sales
LiveWhat It Does
Estate & yard sales (under More in the app, formerly Sale Finder) is the fastest way to check every sale listing site for your area at once. Enter your ZIP code and it builds the right search link for each site, so one tap opens that site already filtered to your city and ZIP.
Try Sale Finder →Features
- Estate sales - opens EstateSales.NET at your city and ZIP
- Garage and yard sales - GSALR.com and YardSaleSearch.com
- Auctions - AuctionZip, searched around your ZIP
- One ZIP, every site - type it once, each link is built for you
- Opens in a new tab - you browse and book on the site itself
It sends you to those sites rather than copying their listings, so what you see is always their live, complete schedule.
Estate & yard sales is available on Pro Plus and higher plans. Learn more
eBay Auto-Sync
When an item you listed through Underpriced AI sells on eBay, we automatically pull the sale price, marketplace fees, and shipping charges. Your profit calculations update instantly - zero manual data entry.
How It Works
- Connect your eBay account in Settings
- List items to eBay through Underpriced AI
- When the item sells, we automatically sync the order details
- Sale price, actual fees, and shipping charges are recorded
- Your item is marked as Sold and profit is calculated
What Gets Synced
- Sale Price - Actual amount paid by the buyer
- eBay Fees - Real marketplace fees (not estimates)
- Shipping Charges - What the buyer paid for shipping
- Order Date - When the sale occurred
Note: Auto-sync runs automatically. If you've manually entered sale data, the sync won't overwrite it - manual entries are always preserved.
Sourcing Calculator
The "Should I Buy It?" calculator appears on every scan result. Enter your potential buy price and estimated shipping cost to instantly see net profit and ROI on each platform - before you buy.
How to Use
- Scan an item at a thrift store or estate sale
- Scroll to the "Should I Buy It?" section
- Enter what you'd pay and estimated shipping cost
- See instant profit breakdown for eBay, Poshmark, and Mercari
- Make a data-driven buy/pass decision on the spot
What You See
- Net Profit per Platform - After all fees and shipping
- ROI Percentage - Return on your investment
- Platform Fee Breakdown - The marketplaces that operate in your country, at your fees. For US sellers: eBay (13.6% plus $0.30 or $0.40 per order), Poshmark (20%), Mercari (10%), Facebook shipped (10%, $0.80 minimum) and Etsy. In the UK and EU: eBay, Vinted (no seller fee) and Etsy, with no eBay fee for UK and German private sellers.
Ready to list
The Ready to list card in Sell (under Not live yet) scores all your unlisted items and ranks them, most urgent first, each with a List button. It tells you exactly what to list first to maximize your returns.
How Priority Scoring Works
Each item receives a priority score based on four factors:
- Age (30%) - How long you've owned the item
- How fast it sells (25%) - How fast items in this category sell
- Profit Potential (30%) - Expected profit based on estimated value minus costs
- Value Density (15%) - Higher-value items get a small boost
Tap List on any row to open that item's listing form.
Tax Report Export
One click downloads a Schedule C-ready CSV with per-item revenue, cost of goods sold (COGS), fees, shipping, and profit totals. It lives on the Analytics page, so it comes with Pro Plus and higher plans.
How to Export
- Open Analytics (under More)
- Click the "Tax Report" button
- The CSV for the current year downloads
What's Included
- Per-item rows - Item name, sale date, revenue, COGS, fees, shipping, net profit
- Summary totals - Total revenue, total COGS, total fees, total shipping, net profit
- Unsold inventory - Total cost of items not yet sold (for COGS tracking)
Tip: For the most accurate tax report, make sure to record purchase prices on all items and keep sale data up to date (or use eBay Auto-Sync).
Analytics Dashboard
Pro PlusGet data-driven insights about your reselling business with the Analytics Dashboard. Available on Pro Plus and higher plans.
Navigating to Analytics
Tap More, then Analytics, to open it. The dashboard shows key metrics and allows you to drill down into detailed reports.
Available Reports
- Revenue & Profit - Track total revenue, costs, and net profit over time
- Category Performance - See which categories are most profitable
- Inventory Aging - Track how long items sit before selling
- Sourcing ROI - Analyze which sources give the best returns
- Tax Report Export - Download a Schedule C-ready CSV for tax season
Time Range Filtering
View analytics for the last 30 days, the last 90 days, the last 6 months, the last year, or all time.
Tip: For accurate analytics, make sure to record purchase prices and mark items as sold with sale prices.
Mobile App
Underpriced AI is available as an iOS app, an Android app, a Chrome extension, and a responsive web app that works on any device.
iOS App
Available on the App Store with native camera integration for the fastest scanning experience.
Or add to home screen: Open underpricedai.com in Safari → Share → Add to Home Screen.
Android App
Available on Google Play with native camera support.
Or add to home screen: Open underpricedai.com in Chrome → Menu → Add to Home Screen.
Chrome Extension (desktop)
Our free Chrome extension adds two desktop superpowers:
- Scan from anywhere: right-click any item photo on any website (auction listings, estate sales, marketplaces) and choose "Scan with Underpriced AI."
- One-click cross-listing to Facebook Marketplace, Poshmark, Mercari, Depop, Vinted, Whatnot, OfferUp, Etsy, and more: click "Open Facebook" or "Copy & Open" on any item and the extension fills the marketplace's own create form: title, price, description, and photos (plus condition on Facebook). You review, pick the category, and click Post. Nothing is ever posted for you.
Get it from the Chrome Web Store →
Desktop Chrome and Edge only, since phone browsers can't run extensions. On a phone, open the item and tap "Copy it step by step" (Poshmark, Mercari, Facebook, Depop, Vinted, OfferUp): we copy each field in the order the form asks and you post it yourself. Other marketplaces get tap-to-copy buttons.
PWA (Progressive Web App)
Add Underpriced AI to your home screen from any mobile browser for an app-like experience without downloading from an app store. Go to Settings for instructions or scan the QR code from a desktop.
Subscription & Billing
Scan Packs
$3+
- Scan packs from 5 to 250 scans
- No subscription needed
- Pack scans never expire
Starter
$5/mo
- 30 scans per month
- Same AI as every plan
- Or $48 a year
Pro
$15/mo
- 100 scans per month
- Same AI as every plan
- Automatic price drops and overnight listing drafts
- Or $144 a year
Pro Plus
$29/mo
- 240 scans per month
- + Inventory tools & analytics
- + Estate & yard sales
Business
$59/mo
- 550 scans per month
- All Pro Plus features
- Lower per-scan rate
Power
$99/mo
- 1,000 scans per month (~33/day)
- All Business features
- Best per-scan rate on a plan
Scale
$199/mo
- 2,500 scans included
- Then 12¢/scan on the same invoice
- Scans never stop
- Monthly billing only
Every plan except Scale is also available with yearly billing (save about 20%). Unused plan scans carry over one month, up to one month's allowance, and carried scans are used first. Support is the same on every plan and pack: the help assistant plus email to the team. See Pricing for details.
Scan Packs
Need more scans? Buy a scan pack anytime. Pack scans never expire and are used automatically when your plan's scans run out. On a plan, you can also turn on top-up scans in Settings → Subscription: scans past your plan are 25¢ each, billed monthly to your card.
5 scans
$3 ($0.60/scan)
15 scans
$7 ($0.47/scan)
30 scans
$12 ($0.40/scan)
50 scans
$18 ($0.36/scan)
100 scans
$32 ($0.32/scan)
250 scans
$70 ($0.28/scan)
Managing Your Subscription
Go to Settings → Subscription to:
- View your current plan and usage
- Upgrade, downgrade, or change your plan
- Pause for 1, 2 or 3 months (no charge while paused; it resumes on its own)
- Update your payment method and view invoices (Payment & invoices)
- Cancel subscription
How to Cancel
- Go to Settings → Subscription
- Click Cancel or change plan
- Pick a reason and tap Continue
- A pause or a smaller plan is offered first (if you're not ready to sell yet, the pause leads); tap No thanks, cancel anyway (or No thanks, cancel my plan) to finish
- Your access continues until the end of your current billing period
Cancel vs Delete
Your subscription remains active until the end of your billing period. You keep access and your data is preserved.
Immediately deletes your account and all data (items, images, listings). This cannot be undone.
Tips for Best Results
Photography
- Use natural lighting when possible
- Include photos from multiple angles
- Capture maker's marks, labels, and signatures
- Show scale with a common object if size matters
- Document any flaws or damage
Better Identification
- Add hints if you know the brand or artist
- Include dimension information for furniture or art
- Mention any provenance or history you know
- Upload photos of any documentation or receipts
Pricing Strategy
- Check Competition and How fast it sells before pricing
- Use "Low" price for quick sales in saturated markets
- Use "High" price for rare items or patient selling
- Review the recent sales to understand the market
Frequently Asked Questions
How accurate is the AI pricing?
Read the range, not just the number. Identical items sell across a spread, so every scan gives a range calibrated to hold about 8 in 10 real sales, plus the recent sales behind it with links so you can check. How often the range really held is measured weekly and published at underpricedai.com/accuracy. Accuracy depends on photo quality and how common the item is.
What counts as a "scan"?
Each time you scan an item or re-analyze a saved item, it counts as one scan toward your monthly limit. Several photos of the same item in one scan count once; "Each photo is a different item" uses one scan per photo. Scans you discard still count.
Can I edit the AI-generated content?
Yes! All titles, descriptions, and prices are fully editable. The AI provides a starting point that you can customize.
Is my data secure?
Yes. Your images are stored securely in AWS S3. Platform connections use OAuth and don't store your passwords. You can disconnect platforms and delete your data at any time.
What happens to my listings if I cancel?
Listings already published to eBay or Bonanza stay live; Underpriced AI doesn't delete them. If you cancel your subscription, your data is preserved until you explicitly delete your account.
Do you support international sellers?
Yes. Set your Country in Settings and prices come from your own eBay marketplace in your currency (US, UK, Canada, Australia, Germany, France, Italy, Spain, Netherlands and Belgium, plus Mexico for pricing), and you can publish to those ten eBay sites. Identification and listing work everywhere.
Need More Help?
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